Photo: “Star Print” scarf designed by Derek Lam and given to all guest who attended the event.

Photos: Derek Lam’s Spring 2010 collection / Source: Amahzingblog.com

EVENT: DEREK LAM & SEIZE SUR VINGT HELP YOU SHOP FOR MOTHER’S DAY

DEREK LAM’s Soho store was filled with fashionistas shopping for the perfect mother’s day gift on May 6th while a DJ played music from Love on the Run. Lam’s Spring 2010 collection looked AMAHZING against the gorgeously designed store by SANAA, a team of Japanese architects, who worked with Lam to create a sophisticated yet modern interior with curving walls made of clear acrylic. It was a joyous fete as guests got to enjoy cocktails while shopping and received 20% off any item.

Also, after the guests signed Lam’s guest book they received an exclusive limited edition “Star Print” scarf (shown above) designed by Lam just for this event!

Web site: www.dereklam.com / www.16sur20.com

Editor-in-Chief: Taisa Veras